GREENWOOD VILLAGE, Colo. (Nov. 9, 2021) – Bellco Credit Union announced that Jenna McFarlane has joined the not-for-profit credit union as the new vice president of marketing. She joined Bellco on Nov. 1, 2021.
With more than 20 years of experience in the financial services industry, McFarlane will oversee all marketing and communications programs for the organization. She joins Bellco from Marquis, a provider of financial services compliance software, where she served as senior vice president of marketing analytics and strategy. She also served in leadership roles at other financial services-focused organizations, including MarketMatch and Isabella Bank.
“We are excited to add Jenna as the head of our marketing team, as her focus on strategy and analytics – as well as her extensive financial services experience – will be a great strength in how we effectively reach our members and potential members,” said John Rivera, senior vice president and chief retail officer, Bellco Credit Union.
McFarlane holds a bachelor of science in Business Administration from Central Michigan University, as well as certificates in Bank Marketing and Management and Applied Project Management.
About Bellco Credit Union
Bellco is one of Colorado’s largest financial institutions, with more than $5 billion in assets and 26 branches in Colorado. Founded in 1936, Bellco offers a full range of financial products and services including home equity loans, auto loans and checking accounts. Today, Bellco has more than 345,000 members who benefit from the advantages of a credit union, including lower interest rates on loans, higher yields on savings and access to thousands of ATMs nationwide. Connect with Bellco on Facebook and Twitter. Bellco is federally insured by NCUA and is an Equal Housing Lender.